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Business |
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MNGT 4000 - Principles of Leadership SW 3 hours
Prerequisites: A grade of “C-“or better in ENGL 1102 .
An introduction to the theory, principles, and practice of effective leadership. Topics include: historical development of leadership, differing concepts of leadership, and application of the various concepts of leadership. This course was preciously listed as BUSP 4000.
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MNGT 4120 - Project Management 3 hours
This course is an introduction to the theory and practice of project management: planning, organization, and managing project activities to ensure that the project reaches its objectives at the desired time, cost, and quality. The course will involve the designing and management of community service projects. This course was previously listed as BUSP 4120.
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MNGT 4130 - Human Resource Management 3 hours
This course introduces students to the theory and practice of human resource management. Topics include: recruitment, selection, and developing employees; HR planning, analysis, and communication; performance management systems; employee benefits and rights; and labor relations and collective bargaining. Guest lecturers and field trips are employed. This course was previously listed as BUSP 4130.
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MNGT 4250 - Decision Making & Operations Management 3 hours
Prerequisites: BUSP 3100 with a grade of “C-” or better.
This course prepares students to function effectively in businesses and organizations by providing theory and practice in decision making as well as theory and practice in basic operations management elements (Inventory Management, Capacity Planning, Supply Chain Management, Strategic Planning). This course was previously listed as BUSP 4250.
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MNGT 4850 - Study Abroad 3 hours
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MNGT 4950 - Internship 3 hours
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MNGT 4990 - Strategic Management-Capstone 3 hours
A capstone course to help senior students integrate and apply the knowledge and skills they have acquired. The course incorporates guest lecturers who are practitioners in the field. In addition, the course requires a Senior Paper, on a topic chosen by the student in consultation with his or her faculty advisor, that is presented in a public Colloquium.
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MNGT 4996 - Special Topics in Management 3 hours
Courses on selected special topics in Management
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MRKT 3000 - Consumer Behavior 3 hours
This course analyzes the theories and decision-making processes that characterize the behavior of consumers and their purchasing motivations under varying conditions of economic, environmental, psychological, and cultural influence. The marketing approach considerations of the marketing manager to address these behaviors are examined.
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MRKT 3100 - Advertising and Promotion 3 hours
The principles of advertising and promotion are covered in this course from a business-planning framework. The course examines the advertising component of a marketing campaign through the lens of a marketing-advertising construct. The course discusses the targeted advertising and promotion efforts considering media planning, selection, purchase and the creative requirements for successful campaigns in each medium.
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MRKT 3110 - Principles of Marketing 3 hours
This course provides an introduction to the basic principles of marketing. Topics covered include: marketing research, customer relations, brand management, the role of emerging technologies, and marketing plans.
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MRKT 3200 - Marketing Management 3 hours
The student will explore the relationship between business value and customer value created primarily through Customer Relationship Management. The examination will investigate the processes by which Marketing builds value through a thorough understanding of the elements of the marketing mix - product development, distribution channels, and pricing strategies. The student will gain an understanding how Marketing is integrated in each element of the firm and the role of the Chief Marketing Officer in contributing to the strategic direction and success of the enterprise.
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MRKT 3300 - Marketing Research and Analysis 3 hours
The student will explore the relationship between business value and customer value created primarily through Customer Relationship Management. The examination will investigate the processes by which Marketing builds value through a thorough understanding of the elements of the marketing mix - product development, distribution channels, and pricing strategies. The student will gain an understanding how Marketing is integrated in each element of the firm and the role of the Chief Marketing Officer in contributing to the strategic direction and success of the enterprise.
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MRKT 3400 - Digital Marketing 3 hours
The student will gain an understanding what comprises digital marketing and how the digital economy works and integrates across platforms including social media, ecommerce and data analytics to create competitive advantage for the firm.
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MRKT 3500 - Brand Management 3 hours
Brand equity is a critical component of overall firm value and brand management strategy is integral to achieving financial results, customer loyalty, and global brand recognition. This course provides the student with the strategies to create, build, and sustain product and firm branding as a means to achieving market position and potentially, sustainable competitive advantage.
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MRKT 4990 - Strategic Marketing Capstone 3 hours
This culminating course requires the student, working with a faculty member, to examine a real-world marketing opportunity or challenge and develop a strategy to respond to the opportunity or challenge by applying knowledge gained from the curriculum and experiential learning throughout the program.
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MRKT 4996 - Special Topics in Marketing 3 hours
Courses on selected special topics in marketing.
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ORGL 4000 - Negotiation and Group Dynamics 3 hours
This course provides the leader with the framework to understand the dynamics of human behavior within inter- and intra-organizational interactions. The fundamental perspectives covered in the course explore the elements of negotiation environments with a focus on creating collaborative exchange settings by applying integrative negotiation constructs and techniques to reduce conflict within and between organizational entities, employees, supplies, government entities, and customers.
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ORGL 4100 - Organizational Learning and Knowledge Management 3 hours
The present environment of the business economy is referred to as the “knowledge economy” where leaders of firms and nations achieve global competitive advantage by understanding how human intellectual captial utility is inextricably linked to managing knowledge. This course explores the concepts of how organizations learn, develop organizational schema, create knowledge, integrate knowledge across the enterprise, achieve global problem solving in widely distributed firms, and develop metrics to assess the quality of knowledge, learning, intellectual capital, learning culture, and technology support structures that fosters competitive advantage in global knowledge economy.
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ORGL 4200 - Crisis Leadership and Organizational Continuity 3 hours
All organization sectors (public, private, and not-for-profit) face the possibility of impacts from disruptive events ranging from mere inconvenience and short-lived disruption of normal operations to the very destruction of the organization. Organizational functions that leaders deploy to mitigate these impacts include prevention, preparedness, response and recovery and include risk management, contingency planning, crisis management, emergency response, and business resumption and recovery. This course explores the leader’s role in achieving preparedness, responding to events, and recovering the business to resume normal operations.
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ORGL 4300 - Entrepreneurial Leadership & Innovation 3 hours
In order to handle increasing complexity in the business environment and meet long term challenges to organizational success and viability brought on by competitors, 21st century leaders must approach their visioning of the future of the firm with an entrepreneurial orientation to thier thinking combined with advanced skills to stimulate innovation within the firm and competently lead the organization through change. This course increases the ability of the leader to engage and solve issues comprised of multidimensional complexity, understand the elements of entrepreneurship as essential to long-term survival, and lead the innovation cycle by successfully leading organizational change.
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ORGL 4990 - Leadership Action Learning Research Project 3 hours
Prerequisites: The student must have completed 30 hours of coursework related to the program of study to enroll in this course.
This capstone oriented course provides the student with the knowledge and ability to conduct a real world “action learning” project in an organizational setting. It offers the student the opportunity to apply this learning back in their real world organization setting, take a leadership role in solving an organizational challenge, and use the knowledge gained from all of the courses completed in an experiential manner to fully integrate the degree content.
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PBPL 3010 - Ethics in Business and Public Policy 3 hours
Prerequisites: A grade of “C-” or better in ENGL 1102 .
This course is designed to introduce students to the major theories of ethics as they apply to business and public policy. Topics include: ethical theories and problem-solving, ethical perspectives on capitalism and alternative systems, personal values and integrity, balancing life and work, trust in business and public life, and globalization and ethics.
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PBPL 3200 - Introduction to Public Policy 3 hours
Prerequisites: POLI 1100 with a grade of “C-” or better.
This course examines the major aspects and institutions involved in the development of public policy. In addition, the course is a survey of contemporary issues in American public policy such as energy and the environment, education, health care, welfare programs, crime, and the economy. The course will develop your potential to formulate, assess and evaluate public policy. It will also provide you with the knowledge of substantive policy issues being discussed and debated in government today.
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PBPL 3220 - Introduction to Political Philosophy 3 hours
Prerequisites: POLI 1100 with a grade of “C-” or better.
This course examines major texts and thinkers of the Western political tradition and the questions they raise about the political and social order. The course will focus on four broad themes that are central to understanding political life: the polis experience (Plato, Aristotle), the sovereign state (Machiavelli, Hobbes), constitutional government (Locke), and democracy (Rousseau, Tocqueville). Particular attention will focus on the way in which different political philosophies have given expression to various forms of political institutions and our ways of life. This couse was previously BUSP 3220.
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PBPL 3230 - Politics, Institutions, Policy 3 hours
Prerequisites: POLI 1100 with a grade of “C-” or better.
The purpose of this course is to introduce students to the analysis of the making of public policy in the United States. More specifically, we will see how public policies result from the interplay of preferences and institutions. The main focus will be on the policy process and not policy outcomes. Thus, the course features sections on the institutional features of Congress and the presidency, public opinion, congressional and presidential elections, and case studies in American public policy. In order to gain more perspective on the American system, we also will contrast policymaking in the U.S. with policymaking in Europe. This couse was previously BUSP 3230.
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PBPL 4200 - Public Policy Analysis 3 hours
Prerequisites: MATH 2000 or COMM 2010 with a grade of “C-” or better.
This course provides the student with an overview of public policy analysis and program evaluation-what it is, how to do it, and, most importantly, how to critically assess studies others have done. Although the course will examine both quantitative and qualitative methods for analyzing public policies, emphasis will be placed on quantitative methods and students should have completed an introductory statistics course. While some statistical material will be covered, emphasis will be placed on discussion of research strategies, designs, and interpretation of results. This couse was previously BUSP 4200.
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PBPL 4220 - Environmental Issues and Public Policy W 3 hours
Prerequisites: POLI 1100 with a grade of “C-” or better.
This course is designed to introduce students to environmental politics and policy in the United States. The course explores six main themes: (1) the background and context of environmental politics and policy; (2) the ethical context of environmental politics and policy; (3) the substantive problems and political process of environmental policymaking; (4) contemporary environmental thought and movements; (5) the relationship between environmental policy and business; and (6) environmental issues selected and reported on by students. The class will require a field trip. This couse was previously BUSP 4220.
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PBPL 4996 - Special Topics in Public Policy 3 hours
Courses on selected special topics in the business and public policy.
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Chemistry |
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CHEM 1050 - Chemistry and Society 4 hours
This course will explore the role of chemistry in the modern world. Students will learn fundamental chemical concepts by investigating real-world applications in technology,
sustainability, energy, pollution, and nutrition. This course is intended for non-science majors, and
requires no previous knowledge of chemistry. Three hours of lecture and two hours of lab per week.
Fees: $50.00
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CHEM 1151 - Survey of Chemistry I 4 Hours
This course will explore the role of chemistry in the modern world. Students will learn fundamental chemical concepts by investigating real-world applications in technology, sustainability, energy, pollution and nutrition. This course is intended for non-science majors, and requires no previous knowledge of chemistry. Three house of lecture and two hours of lab per week.
Fees: $50.00
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CHEM 1152 - Survey of Chemistry II 4 hours
Prerequisites: CHEM 1151 with a grade of “C-” or better.
Second semester course in a two semester sequence covering elementary principles of general, organic and biochemistry designed for students pursuing degrees in nursing, allied health or related areas. The second semester course will survey principles of organic and biochemistry needed for those going into allied health professions.
Fees: $50.00
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CHEM 1211 - General Chemistry I 4 hours
Co-requisite: MATH 1101 A study of the chemical principles involved in stoichiometry, reaction types, atomic structure, chemical bonding, periodicity, and molecular structure. Three hours of lecture and two hours of lab are required per week.
Fees: $50.00
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CHEM 1212 - General Chemistry II 4 hours
Prerequisites: CHEM 1211 with a grade of “C-” or better.
Introduction to acids and bases, reaction kinetics, gases, liquids, solids, thermodynamics, equilibria, electrochemistry, and coordination compounds. Reactions of chemical elements and compounds are described and the separation and identification of inorganic compounds is studied in detail. Three hours of lecture and two hours of lab are required each week.
Fees: $50.00
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CHEM 2200 - Survey of Organic Chemistry 4 hours
Prerequisites: CHEM 1211 and CHEM 1212 with a grade of “C-” or better.
This course is an introduction to organic chemistry. This survey will include an overview of the properties, structure, nomenclature, reactions of hydrocarbons, alcohols, phenols, ethers, halides, aldehydes, ketones, carboxylic acids, esters, amines, and amides; The course will also include the properties, structure, and function of carbohydrates, lipids, proteins, and enzymes.The course is designed to provide an overview of organic compounds and how functionality relates to the chemistry found in everyday life. The course is designed for degrees that only require a one semester course in organic chemistry.
Fees: $50.00
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CHEM 2211 - Organic Chemistry I 4 hours
Prerequisites: CHEM 1212 with a grade of “C-” or better
A systematic study of the compounds of carbon. This includes the study of aliphatic and aromatic compounds, their properties, nomenclature, preparation of functional groups, reaction mechanisms, and investigation of structure by instrumental methods. Three hours of lecture and two hours of lab are required per week.
Fees: $50.00
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CHEM 2212 - Organic Chemistry II 4 hours
Prerequisites: CHEM 2200 or CHEM 2211 with a grade of “C-” or better
An advanced systematic study of the compounds of carbon. The second semester is a study of carbonyl compounds and biomolecules. Three hours of lecture and two hours of lab are required per week.
Fees: $50.00
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CHEM 2980 - Research Experience 1 HOUR
Prerequisites: CHEM 1212
Students will conduct research as part of an ongoing project under the supervision of a faculty research advisor. Students will be expected to read literature pertinent to the project and to perform or assist with experimental techniques and data collection. Regular participation is expected and a written synopsis of the project and techniques learned will be required (based on scientific format). Students will meet weekly with their faculty research advisor and/or upper level students also engaged in the project. Instructor approval required.
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CHEM 3110 - History of Chemistry 3 hours
Prerequisites: CHEM 1211 or CHEM 1151 with a grade of “C-” or better.
This course is designed to provide students with an overview of the development of chemistry from antiquity to the present. Students will learn about key personalities in the development of chemistry and see the social contexts surrounding their discoveries. Topics of interest include early alchemy, atomic theories, elements, the periodic table, the phlogiston theory, Lavoisier and the chemical revolution, Cannizzaro and the Karlsruhe congress, and the development of modern quantum theories.
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CHEM 3150 - Green Chemistry & Sustainability (E) 3 hours
Prerequisites: CHEM 2211 with a grade of “C-” or better.
Sustainability has been defined as the ability to meet our present needs without affecting the ability of future generations to meet their needs. On both personal and global scales, the things we make and use have a tremendous impact on our health and our environment. Energy, water, food production, and pollution are all tightly linked to chemistry. This course will discuss the role chemistry plays in solving environmental problems and moving the world toward a more sustainable future. Topics will include metrics for measuring environmental impacts (life cycle assessment, etc.), the impacts of today’s technologies, and development of “greener” alternatives for both materials and energy sources. Understanding of basic chemical concepts is required.
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CHEM 3211 - Analytical Chemistry 4 Hours
Prerequisites: CHEM 1212 with a grade of “C-” or better
Analytical chemistry offers theories and practices of analytical methods for qualitatively and quantitatively determining a chemical in samples including statistical evaluation of experimental data, and gravimetric, volumetric, and selected instrumental methods, including spectrophotometry and separations.
Fees: $50.00
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CHEM 3240 - Medicinal Chemistry 3 hours
Prerequisites: with a grade of “C-” or better.
Investigation of natural and synthetics medicines with attention to their fate in a living organism; topics include absorption, distribution and elimination of drugs, dose-response and time-response relationship of drugs, and the relationship between chemical structure and biological activity. Examination of the biochemistry of several diseases to learn different ways theat chemicals can be used to interfere with the course of a disease.
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CHEM 3350 - Environmental Chemistry 4 hours
Prerequisites: CHEM 1212 with a grade of “C-” or better
Students in this course will apply the principles of chemistry to gain an understanding of the environment and environmental issues. Topics of interest include atmospheric chemistry, air pollution, climate change, water chemistry, water pollution, water treatment, soil chemistry, and utilization of insecticides and herbicides. Emphasis will be placed on the implication for sustainability of the environment.
Fees: $50.00
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CHEM 3410 - Physical Chemistry I 4 hours
Prerequisites: CHEM 1212 with a grade of “C-” or better.
Co-requisite: PHYS 1111 or PHYS 2111 . MATH 2201 or permission of instructor. Physical chemistry seeks to apply physical and mathematical methods to the investigation of chemical systems. This first semester course focuses on the topics of classical thermodynamics, equilibria, chemical kinetics, the kinetic theory of gasses, and the phases of matter. Laboratory experiments will complement the lectures and provide insights into calorimetry, phases, thermodynamics, and gas laws.
Fees: $50.00
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CHEM 3420 - Physical Chemistry II 4 hours
Prerequisites: PHYS 1111 with a grade of “C-” or better, and PHYS 1112 with a grade of “C-” or better, OR PHYS 2111 with a grade of “C-” or better and PHYS 2112 with a grade of “C-” or better.
Co-requisite: MATH 2202 , PHYS 1112 , or PHYS 2112 Physical chemistry seeks to apply physical and mathematical methods to the investigation of chemical systems. This second semester course will focus on the application of quantum mechanics to understanding atomic and molecular structure. Additional topics will include group theory and spectroscopy. Laboratory exercises will cover various examples of computational and spectroscopy techniques.
Fees: $50.00
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CHEM 4100 - Descriptive Inorganic Chemistry 3 hours
Prerequisites: CHEM 1212 with a grade of “C-” or better
An introductory inorganic chemistry course focusing on qualitative descriptions of the structure, bonds and reactivity of inorganic compounds. Topics include bonding theories, main-group chemistry, coordination chemistry and brief surveys of organometallic, bio-inorganic and nanochemistry.
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CHEM 4115 - Biochemistry 3 hours
Prerequisites: CHEM 2212 with a grade of “C-” or better.
Metabolism and chemistry of carbohydrates, proteins, lipids, and nucleic acids with emphasis on interactions and comparative aspects of microbial, plant, and animal forms. 3 hours of lecture per week.
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CHEM 4210 - Advanced Organic Chemistry 3 hours
Prerequisites: CHEM 2212 with a grade of “C-” or better
Advanced concepts in organic chemistry. Topics may include reaction mechanisms, reaction intermediates, and synthetic methods.
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CHEM 4310 - Instrumental Analysis 4 hours
Prerequisites: CHEM 3211 with a grade of “C-” or better
Instrumental analysis provides a second semester in analytical chemistry. It is designed to provide students with the basic theory, instrumental design, methodology, and application of instrumental techniques. Topics include spectrophotometry, chromatography, mass spectrometry, X-ray crystallography, and NMR.
Fees: $50.00
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CHEM 4410 - Computational Chemistry 4 hours
Prerequisites: CHEM 3420 with a grade of “C-” or better.
This course is designed to introduce students to the area of computational chemistry and its role in modern chemistry. Both molecular mechanical and quantum mechanical techniques will be covered with a focus on understanding their advantages and shortcomings. Students will learn a variety of common techniques such as geometry optimization, normal mode analysis of vibrational motions, and prediction of other molecular and spectroscopic properties. Students will also become familiar with a selection of current software.
Fees: $50.00
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CHEM 4510 - Literature Review 1 hour
Prerequisites: Junior standing
Students will learn to research a scientific topic of interest to them through perusal of current scientific literature. Through this research, students will construct an introduction to a scientific paper based on their research, as well as a PowerPoint presentation of their research to be presented at the end of the semester to the class. Students will also each have the responsibility of leading a presentation and discussion of a current scientific journal article.
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CHEM 4610 - Senior Seminar 1 hour
Prerequisites: Senior standing
Current literature and/or research reports by students, faculty and visiting speakers.
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CHEM 4980 - Independent Research 1 hour
Prerequisites: Permission of Instructor.
Students will conduct independent research of their own design under the supervision of a faculty research advisor. Students will be expected to collect and analyze data, evaluate their hypotheses, and prepare a scientific paper based on their research. Students will meet weekly with their faculty research advisor, and will also report on the progress of their research to their peers.
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Communication Studies |
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COMM 1000 - Introduction to Human Communication 3 hours
This course provides an introduction to the basic theories, concepts, principles, and contexts of human communication. Students will learn how to reflect and think critically about communication in personal and public contexts as well as develop the skills to work with others and present and interpret information in a variety of contexts including interpersonal, organizational, small group and media content. Students will give several types of presentations including speeches and group projects.
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COMM 1050 - Introduction to Media Communication 3 hours
An introductory survey of the mass media, incorporating the history and current states of print media (newspapers, magazines, book publishing, news services, and syndicates), electronic media (radio, television, recording, video, and film) and media support services (advertising and public relations). Particular attention is focused on the ethical and social responsibilities of the media.
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COMM 1100 - Introduction to Public Speaking 3 hours
A fundamental course designed to establish a basic knowledge of public address, including research, organization, speech writing, language use, delivery, audience analysis, support, evidence, and argument development. Students will give several types of speeches during the course. Fulfills the speech requirement for graduation.
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COMM 2010 - Social Statistics 3 hours
Prerequisites: MATH 1101 or higher.
An introductory-level statistics course designed for social sciences and humanities majors, this course is designed to provide students with an understanding of probability, sampling, generalization, types of data, and statistical procedures used in social research. Students conduct statistical tests and interpret their results.
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COMM 2050 - Communication Theory SW 3 hours
Prerequisites: A grade of a “C-” or better in COMM 1000 and COMM 1050
This course is designed to provide students with a rigorous understanding of the theories used in the field of communication studies. Through lectures, readings, discussions, and student presentations, students will work with theory concerning a variety of communication areas and topics to increase their knowledge of how theory helps us to understand communication phenomena, and to learn how theory is used in research. Upon completion of this course, students will be more skilled at evaluating theories, as well as applying theoretical concepts to everyday life.
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COMM 2100H - Interpersonal Communication 3 hours
A course designed to illustrate the complexities of interacting with others including components of professional, friend, family, and other relationships with regard to verbal and nonverbal communication.
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COMM 2200H - Intercultural Communication 3 hours
Examines communication practices in multi-cultural settings including international, national, regional, ethnic, racial, economic, religious, and other topics of pertinence to effective intercultural communication. This course illustrates how the cultural lens of communicators affects their interactions and interpretations. Students will explore differences and similarities in human communication as a function of culture and be taught to interpret behavior from outside of their own lenses.
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COMM 2300HM - Language and Social Interaction S 3 hours
This course includes theory and research on the role of language in social interaction. Topics include: the nature of signs and symbols; language, perception and thought; and social psychological factors in verbal encoding and impression formation.
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COMM 2630M - Critical Cultural Studies I 3 hours
Prerequisites: COMM 1050 with a grade of “C-” or better.
This course examines communication in relation to critical cultural studies. It explores a variety of theoretical approaches including ideology, psychoanalysis, propaganda, and consumer culture. Governing questions include: How does popular culture help shape and address political life? How do the demands of the marketplace affect public discourse and popular culture?
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COMM 2800M - Introduction to Information Society 3 hours
This course will explore issues related to the role of media in the Information Age. Students will learn about the concept of Information Society and its economic, political, and social implications. A historical account of the information industry will be presented, followed by analysis of the effects of information and communication technology on individuals and society. Students will also learn basic technological aspects of modern communication devices. The aim of this course is to make students more critically aware of the social and political issues regarding the Information Society.
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COMM 2810M - Introduction to Media Literacy I 3 hours
An introductory course into issues related to media literacy, this course will encourage students to critically evaluate their media. Students will learn how to analyze media texts to understand how elements of the media industry, such as media ownership and different economic models, might affect the production and presentation of media content. The aim of this course is to encourage students to become active, critical consumers of media so that they may gain greater awareness of the potential for misrepresentation and manipulation of media content.
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COMM 2830M - Media Ethics 3 hours
Through a variety of case studies in journalism, broadcasting, advertising, public relations, and entertainment, this course explores ethical decision-making through an introduction to related ethical theories and philosophies. With an aim toward developing a framework for ethical reasoning, the course will introduce appropriate tools that can be used to evaluate ethical dilemmas facing media practitioners.
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COMM 2850 - Study Abroad 3 hours
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COMM 2851 - Study Abroad 3 hours
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COMM 2980M - Independent Study in Media Communication 1-3 hours
This lower division independent study course at the sophomore level requires self-direction and self-pacing on a topic to be determined by the instructor. Permission of instructor.
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COMM 2981H - Independent Study in Human Communication 1-3 hours
This lower division independent study course at the sophomore level requires self-direction and self-pacing on a topic to be determined by the instructor. Permission of instructor.
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COMM 2996H - Special Topics in Human Communication 1-3 hours
This lower division course will consist of topics from selected areas of Communication Studies offered by professors within the department.
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COMM 2997 - Special Topics in Communication Studies 1-3 hours
This lower division course will consist of topics from selected areas of Communication Studies offered by professors within the department.
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COMM 2998M - Special Topics in Media Communication 1-3 hours
This lower division course will consist of topics from selected areas of Communication Studies offered by professors within the department.
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COMM 3000HM - Communication, Gender, and Identity I 3 hours
Prerequisites: A grade of a “C-” or better in COMM 2050 .
This course explores concepts relative to communication and its relationship to gender and biological sex. Study includes, but is not limited to, distinguishing between gender and biological sex; the extent of gender and sex-based communication differences; communication role development; how gender and sex-based communication affects family relationships; differences in verbal and nonverbal communication across genders and biological sexes; and how socially constructed gender roles affect close relationships, education, different forms of media, acts of violence, and the workplace.
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COMM 3010 - History and Theory of Rhetoric SW 3 hours
Prerequisites: A grade of a “C-” or better in COMM 2050 .
Examines the historical and theoretical trajectories of rhetoric from classical antiquity to present day. Students will explore issues of writing, persuasion, ideology, agency, and culture. Students will analyze, interpret and evaluate rhetorical theories in light of each other, as well as contemporary cultural phenomena.
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COMM 3020 - Empirical Research Methods in Communication W 3 hours
Prerequisites: A grade of a “C-” or better in COMM 2050 and MATH 2000 or COMM 2010
This course is designed to increase students’ knowledge of the foundations and types of research methods commonly employed in communication research with a focus on empirical methodologies. Students will gain a fuller understanding of the relationship between theory and research. They will also gain practical experience in employing at least one of the research methods in an original research project.
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COMM 3030 - Critical Approaches in Communication W 3 hours
Prerequisites: A grade of a “C-” or better in COMM 2050 and COMM 2010 or MATH 2000 .
This course will introduce students to methodologies such as critical discourse analysis (CDC) and Content Analysis (CA) through the application of critical theories commonly deployed in fields such as Media Studies, Rhetorical Studies, and Cultural Studies. Students will design and implement their own methodology in a study using these and other skills developed in the course.
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COMM 3050H - Family Communication 3 hours
Prerequisites: A grade of a “C-” or better in COMM 2050
This course will provide students with an understanding of the theories and practices of family communication by providing a framework for discussing the communication, sociological and psychological aspects of family communication and relating them to daily life examples. Students will learn how families communicate rules, roles, and stories that are essential to the process of meaning-making in the family and to its development. Students will also analyze theoretical frameworks such as family systems theory, social construction theory, and dialectical theory.
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COMM 3100H - Conflict and Communication 3 hours
Prerequisites: A grade of a “C-” or better in COMM 2050
This course examines positive conflict management processes, including active listening and communication skills, principled negotiation, mediation, and nonviolent direct action.
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COMM 3200H - Deception 3 hours
Prerequisites: A grade of a “C” or better in COMM 2050 .
This course examines lying and deception as strategic and manipulative behavior, discusses the boundaries between unethical and adaptive deception, and explores several contexts in which deception commonly occurs (advertising, art, journalism, politics, relationships, etc.).
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COMM 3300H - Small Group 3 hours
Prerequisites: A grade of a “C-” or better in COMM 2050 .
The theory and practice of small group communication, with emphasis upon the psychology of small group interaction, styles and methods of leadership, environments and small group interactions, and problem/solution methodologies in small group interaction are central points of examination in this course. Students are provided the opportunity to apply theory in actual small group projects.
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COMM 3310H - Nonverbal Communication 3 hours
Prerequisites: A grade of a “C” or better in COMM 2050
This course presents an introduction to nonverbal behavior as a form of communication, with emphasis upon nonverbal communication in the classroom, in the business world, and in general interpersonal relations. Examination will be made of such areas of nonverbal behavior as kinesics (body language), haptics (communication through touch), proxemics (use of space and communication), paralinguistics (vocal cues in communication), and nonverbal factors in communication between variant ethnic groups and cultures.
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COMM 3350HM - Communication and Sport I 3 hours
Prerequisites: A grade of a “C-” or better in COMM 2050 .Communication Studies major or Sport Studies minor.
Sports have a significant effect on our social world, and this course provides an advanced exploration of the role of sport communication in contemporary American culture. Readings and discussions will address how sport influences the communication skills of children, adults, and ultimately our culture in terms of personality, competition, cooperation and identities. The media’s role in telling the story of sports and in shaping and reinforcing cultural values will also be explored. The course will analyze how the culture of sport is enacted before, during and after a sporting event.
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COMM 3400H - Organizational Communication 3 hours
Prerequisites: A grade of a “C-” or better in COMM 2050 .
This course offers an application of communication theory and research to established organizations, with special emphasis on communication causes, correlates, and consequences of internal and external organizational communication processes at individual, group, and organizational and societal levels of analysis.
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COMM 3420M - Gender, Race, and Media I 3 hours
Prerequisites: COMM 2050 with a grade of “C-” or better.
This course examines the representation of gender and race in the mass media. Topics may include, but are not limited to, media stereotypes in popular culture, identity politics, audience interpretations of media portrayals, internet activism, and race and gender as social constructions.
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COMM 3500H - Health Communication I 3 hours
Prerequisites: A grade of a “C-” or better in COMM 2050 .
An exploration of the role communication plays in health care delivery, health behavior change programs, and health communication career opportunities. The course is designed to increase understanding of the communication theories and research in patient/provider relationships, communication in health care organizations, media coverage of health, and health communication campaign planning and implementation.
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COMM 3640HM - Protest and Social Activism I 3 hours
Prerequisites: COMM 1050 with a grade of “C-” or better.
What would make our communities better? How might the marginalized develop voices of their own? This course will address these questions in a variety of ways: we will engage theoretical perspectives concerning the rhetorical strategies of social protest historically and today; we will examine protest rhetoric as a vital and distinct area of public discourse, whose constraints are considerably different from those of traditional oratory, and, therefore, demand a unique theoretical toolset; we will explore both primary texts and theoretical critiques as we consider protest rhetoric as a distinct area of public discourse. The course content pertains to both the human and media communication concentration in the major.
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COMM 3700M - Audience Response to Entertainment Media 3 hours
Prerequisites: A grade of a “C-” or better in COMM 2050 .
This course offers an overview of theories and research related to the consumption and appeal of media entertainment. The goal of this course is to help students understand why people seek out media entertainment, and how they respond to this entertainment fare. At the end of this course, students should understand the motivations behind entertainment media consumption, substantive differences between entertainment genres, processes that govern our cognitive, affective, and behavioral responses to entertainment media, and the short- and long-term consequences of our entertainment media.
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COMM 3800M - History & Economy of Telecommunications 3 hours
Prerequisites: A grade of a “C-” or better in COMM 2050 .
A discussion of the political economy and content development of the telecommunications industry beginning with the telegraph through today’s Internet technologies. Other topics discussed will include the emergence of broadcast networks, cable programing, wireline telephone, cellular telephone, and digital networking. This course will also explore the growing international scope of today’s media systems, and discuss laws and policies related to telecommunications.
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COMM 3820M - Global Media and Society 3 hours
Prerequisites: A grade of a “C-” or better in COMM 2050 .
This course examines the cultural, economic, and political role of media in the development of globalization. Since Marshall McLuhan popularized the term “global village,” the development of media has been inextricably linked to the corresponding forces of globalization that continue to impact society. This course will pay particular attention to debates concerning media’s influence on local and international cultures, economies, and politics, and their intersections.
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COMM 3840M - Media, Politics, and Democracy 3 hours
Prerequisites: A grade of a “C-” or better in COMM 2050 .
Students in this course will examine the historical and contemporary relationship between media and democracy, with particular focus on the United States and other Western democratic nations. In doing so, the comparative role media’s relationship to democracy will be examined through an international context. Lastly, the media’s relationship to the modern political process will be looked at, particularly the exercise of media power by citizens as a platform for advocacy and social change.
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COMM 3920M - Communication in the Virtual Environment 3 hours
Prerequisites: A grade of a “C-” or better in COMM 2050 .
Advances in media technology have ushered in a new age of hybrid interpersonal and mediated communication. This course will examine issues related to social interaction in virtual environments, including the formation of interpersonal relationships through online social networks. Students will analyze how individuals choose to represent themselves online, and how they are perceived by others. Several theories related to computer-mediated communication will also be examined and online privacy issues will be discussed.
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COMM 4000M - Rhetoric and Public Address 3 hours
Prerequisites: A grade of a “C-” or better in COMM 2050 .
This course examines pivotal speeches of the American twentieth century via descriptive, interpretive and critical paradigms of rhetorical criticism. Alongside these speeches, students will learn and employ methods of criticism including neo-Aristotelian, close-textual, generic, metaphorical, dramatistic, feminist, fantasy-theme, ideological, and ideographic.
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COMM 4110H - The Dark Side of Interpersonal Relationships 3 hours
Prerequisites: COMM 2050 with a grade of “C-” or better.
This class explores the dark underbelly of interpersonal communication through discussion of communicative acts that are generally defined as dysfunction or problematic. Theories of communication that help us understand the occurrence of these acts, research, and personal reflection help students integrate new knowledge with past experience. Upon completion of this course, students will be more skilled at evaluating dark side concepts, as well as applying abstract theoretical concepts to everyday life.
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COMM 4200H - Intergroup Communication and Social Dominance 3 hours
Prerequisites: A grade of a “C-” or better in COMM 2050 .
Survey of theory and research concerning language and communication between various social groups, with emphasis on understanding the role communication plays in integrating and differentiating group members.
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COMM 4300 - Senior Capstone SW 3 hours
Prerequisites: A grade of a “C-” or better in COMM 2050 and “C-” or better in COMM 3020 or COMM 3030 . Completion of at least 21 hours in Communication Studies; To be taken in the senior year.
One faculty member must be approved as an advisor for the project prior to enrollment. Students enrolled in this course will be responsible for conceptualizing, designing, and implementing a faculty-sponsored research project. Students are required to apply relevant theory to ground their senior project.
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COMM 4850 - Study Abroad 3 hours
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COMM 4851 - Study Abroad 3 hours
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COMM 4940M - Public Relations and Media Campaigns 3 hours
Prerequisites: A grade of a “C-” or better in COMM 2050 .
This course will expose students to an alternative career choice to journalism: public relations. Students will be introduced to the principles and practices of public relations professionals, including developing strategic communication campaigns. Issues of new media and public relations will also be examined. Among other class projects, students will be expected to work with a local business or organization to design a press kit and implement a communication campaign aimed at raising that client’s profile.
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COMM 4950M - Media Internship 3 hours
Prerequisites: Approval of Media Studies faculty; one faculty member must be approved as an advisor for the project prior to enrollment.
Students enrolled in this course will be responsible for securing an internship at a media company of their choosing, pending approval from the Media Studies faculty. Notably, the internship must be within the realm of journalism, broadcasting, public relations, or a related industry. Internships need not be at local companies.
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COMM 4980M - Independent Study in Media Communication 1-3 hours
Students enrolled in Independent Study will work in close contact with a sponsoring faculty member to investigate a discipline facet not covered within the College curriculum. Independent Study Courses are designed in concert with the student and the sponsoring faculty member and are offered to provide increased opportunity for individualized learning in a well-defined area of study.
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